Russell deCordova

Bull Rider & Cattleman

Russell Irvin deCordova born in Paris, and resided in Groesbeck Texas, was a champion bull rider, successful cattleman, and respected industry leader. A standout in collegiate rodeo and the NCHA, he earned national recognition for his success in cutting with lifetime earnings exceeding $350,000. As president of the National Livestock Marketing Association, he was instrumental in shaping the livestock marketing industry and later helped pioneer video cattle sales through Superior Livestock Auction. Known for his integrity, handshake deals, and deep respect for tradition, deCordova’s impact on both the cattle and horse industries continues through the generations he inspired.