David Isham - 2026
- TCHOF

- Oct 24, 2025
- 2 min read
Updated: Jun 24
A Visionary Entrepreneur and Founder of National Roper’s Supply

Induction Year: 2026
Born: Decatur, Texas
Primary Discipline: Western Retail / Entrepreneurship
Profession / Role: Entrepreneur and Founder
Primary Skills: Business Development, Western Retail Management, Equine and Roping Industry Leadership
Known For: Founder of National Roper’s Supply (NRS), a premier western retail and equine supply brand. Longtime supporter of roping, horsemanship training, and western lifestyle events.
Early Life and Background
David Isham grew up in Decatur, Texas, where he was introduced to cowboy culture at a young age. His family moved to Decatur, encouraged by close family friends, and purchased 24 acres where Isham’s mother still resides. He attended local rodeos and developed a lifelong passion for horsemanship and western culture.
As a youth, Isham formed a lasting friendship with Willy Gasperson, who taught him to ride, rope, and participate in junior rodeos. David competed in high school and college rodeos, cementing his connection to the sport of team roping and the western way of life.
Professional Career and Rise
After earning an accounting degree from Abilene Christian University, Isham worked at a major accounting firm in Fort Worth. In 1989, he purchased a small local western store, Bryan’s Western Wear, renaming it David’s Western Store. With guidance from a longtime employee, Mildred, Isham quickly developed expertise in western retail and established relationships with brands such as Justin, Wrangler, and Classic Ropes.
Driven by his passion for team roping, Isham expanded the store’s offerings to include products he personally used and trusted. By 1993, he rebranded the store as National Roper’s Supply (NRS), launched a 1-800-GOROPIN phone line, and began distributing a catalog, which proved immediately popular. The business expanded to multiple retail locations in Texas and Arizona, supported major roping associations including the USTRC, WSTR, NBHA, and NHSRA, and established the NRS Training Facility in 2003 for horsemanship clinics and product testing.
Isham further grew NRS through acquisitions, including Rod’s Western Palace in Ohio, making NRS the official retailer of the All American Quarter Horse Congress. He also co-founded National Trailer Source (NTS), which became the largest trailer dealership group in the U.S. through strategic partnerships and mergers.
Legacy and Impact
David Isham is recognized as a visionary in western retail and equine entrepreneurship. He built a nationally respected brand that serves horsemen, ropers, and equestrian enthusiasts across the country. His leadership extended beyond commerce, supporting education, training, and competition in the western lifestyle.
Through consistent engagement with the roping community, sponsorship of competitions, and creation of training opportunities, Isham has strengthened both the business and cultural aspects of the sport. His approach combines practical experience with strategic business vision, resulting in lasting influence within the western industry.
Later Years
David Isham continues to lead National Roper’s Supply as a family-owned enterprise, with his son Cade serving as President. He maintains a focus on innovation, partnership, and support of the western and equine communities. Isham resides in Texas and remains active in the business and in promoting horsemanship, roping, and western culture.
HONORS AND RECOGNITION
Texas Cowboy Hall of Fame, 2026
LINKS AND REFERENCES
National Roper’s Supply – https://nrsworld.com/pages/about-us?srsltid=AfmBOopD2RmozToFDg05QhdCCLxZJhFHv5TZR5YpR-jco5nHNW4qx4BV#:~:text=About%20NRS,National%20Roper%E2%80%99s%20Supply
American Hat Co. – https://americanhat.net/american-heroes-david-isham-national-ropers-supply/#:~:text=American%20Heroes%3A%20David,it%20as%20today



